adidas: “chinese volleyball association”.
I’ve raved give this campaign enough already, so as busted as it is for me to hold back my rabid amusement, I won’t get into it again. But click on “raved near this campaign enough already” if you require to read my past raving.
Adidas, 180/TBWA, Psyop, and Stink keep on the brilliant “In 2008, Unthinkable Is Nothing” campaign for the Beijing Summer Olympics with “Chinese Volleyball Linkage”. After beautiful spots highlighting the hopes and fears of Chinese Olympics hopefuls Hu Jia and Zheng Zhi , this beforehand they look at setter and side captain for the Chinese women’s volleyball crew, Feng Kun. They won gold in Athens 2004 and Kun won MVP, so it’s possibly an understatement to say there are some significant expectations sitting on their shoulders for 2008…
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