2008 NBA Finals Shoe Roster
Adidas may be the formal apparel sponsor of the NBA, but Nike is dominating maker wars when it comes to what shoes are being exhausted in the NBA Finals. Every acting player on the Lakers roster minus one, and 3/4 of the Celtics roster are wearing Nike’s swoosh.
For the Celtics, Kevin Garnett has a chief deal with Adidas, which Kendrick Perkins also wears, and Rajon Rondo wears Reebok (I’m not firm how those slipped in there). Everyone else on the Celts roster wears Nike basketball shoes.
The Lakers bench has to bear Phil Knight smiling from ear-to-ear because every Tom on the team, except for Jordan Farmar, is wearing Nike. How Farmar penurious ranks with the rest of Body Kobe to wear the 3 stripes is a obscurity to me, but he definitely stands out.
For Nike this NBA Finals is another egregious branding opportunity, the marquee stars for each together (Bryant & Pierce) both garb a signature Nike shoe. Ray Allen is one of one a handful of Jordan Brand endorsers in the NBA, so he’s representing Nike’s flagship basketball type in the Finals. Then Nike has more than 90% of the rest of the players, which gives them mammoth exposure in all of the television highlights, video clips and photos of these notable Finals.
BOSTON CELTICS
Rajon Rondo - Reebok
Kevin Garnett - Adidas
Kendrick Perkins - Adidas
Ray Allen - Nike (Jordan Kind)
Paul Pierce - Nike
PJ Brown - Nike
Sam Cassell - Nike
Leon Powe - Nike
James Posey - Nike
Eddie Gratis - Nike
LOS ANGELES LAKERS
Kobe Bryant - Nike
Derek Fisher - Nike
Lamar Odom - Nike
Pau Gasol - Nike
Sasha Vujacic - Nike
Jordan Farmar - Adidas
Luke Walton - Nike
Ronny Turiaf -Nike
Trevor Ariza - Nike
Vladmir Radmanovic - Nike
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